SEM Insights

Actionable tips, industry trends, and expert strategies

How Google’s New AI Disclosure Rules Could Impact You

How Google’s New AI Disclosure Rules Could Impact You

If you use AI to generate assets for your Google Ads campaign, this is for you. Google recently added a setting in the Asset library that requires you to flag…
Demand Gen Guide to Google Ads Inventory

Demand Gen Guide to Google Ads Inventory

Today’s savvy advertisers are leveraging Demand Gen campaigns to reach audiences across multiple premium Google placements, and more importantly, they’re taking precise control over exactly where their ads appear. If you’ve been…

Heidi Sturrock

Search Marketing Advisor

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